ESSENTIAL BRANDING IDENTITY
SPARK BRANDING PACKAGE
A complete custom identity, built from scratch — logo family, color system, typography, a full guidelines doc. For businesses that need to launch and actually look like they mean it.
Jump ahead and see what’s included ↓
$4500
DELIVERY TIME 4-6 WEEKS
THE PROCESS
Four Phases, Start to Finish.
01 —
BRAND DISCOVERY
Discovery of your brand culture, target audience, personality traits, and mood board direction.
WEEK 1
02 —
LOGO DESIGN
3 initial concepts, refined through up to 2 rounds of revisions, into your logo family.
WEEKS 2-3
03 —
VISUAL IDENTITY
Color palette, typography system, basic patterns, and 2–3 application mockups.
WEEK 4
04 —
BRAND GUIDELINES
A complete 4–6 page guidelines document covering everything mentioned in Phases 1-3.
WEEKS 5-6
WHAT’S INCLUDED
The Full Breakdown
Everything needed for a professional, cohesive identity you can launch on.
DISCOVERY
Brand Discovery Brief, brand culture, audience definition, personality + archetype
LOGO CONCEPTS
3 initial concepts, up to 2 revision rounds
LOGO FAMILY
Primary, secondary, brand mark, and logotype
COLOR SYSTEM
4–6 color brand palette with supporting narrative
TYPOGRAPHY
Primary + secondary font + accessible alternative
APPLICATIONS
2–3 visual application mockups
GUIDELINES DOC
4–6 page brand guidelines document, checked for color accessibility
FILE FORMATS
AI, EPS, PDF, PNG, JPG
TOTAL INVESTMENT
$4500
50% upfront, 50% at completion
TIMELINE
4-6 WEEKS
From kickoff to final delivery
BEST FOR
New businesses establishing credibility
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We get into the why before we touch a design file. Skip that step and you're just decorating a guess.
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You know the number today. No "let's hop on a call to talk investment" back and forth.
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Two decades in the industry, and it's all yours — no account managers standing between us.
WHY MINDHATCH CREATIVE
FAQ
All Your Questions Answered Here
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Momentum and Signature build in more strategy and a fuller visual system. Ask and we'll help you find the right fit.
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Yes — half up front, half at completion. No surprises.
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Up to 2 rounds, built into the process — not an upsell.
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Take the assessment, or just reply and tell us where you're at — we'll point you the right way.
READY WHEN YOU ARE — LET’S BUILD YOUR FOUNDATION.
4–6 weeks. One complete, professional identity — built, not templated. Prefer to talk it through first? Email us directly or find a time for a call.